Every business is a system of interdependent components called Enterprise DNA. These consist of:
The eDNA Model reveals the dynamic interplay between Primary Stakeholders, Strand Components and core Operational Responsibilities. The successful alignment of these eDNA factors will determine the immediate and ultimate success of Enterprise performance. Skillful eDNA alignment is the key to navigating the challenging and ever changing global business environment.
The Enterprise DNA Alignment Survey
Rockefeller Consulting's Enterprise DNA Alignment Survey (EAS) identifies upstream misalignment problems in order to improve performance and gain better returns. Cost-effective and quick to implement, the EAS is designed to expose potential risk and identify gaps in alignment across the entire enterprise to include all stakeholder groups. Insights gleaned from the EAS will serve to accelerate revenue, expand market share, develop innovative new products, and maximize operational efficiencies.
Gap analytics applied to the data create a causal tree of conclusions - robust data sets that reveal macro and micro views of alignment and misalignment within and between the eDNA™ strands. The analysis illumines underperforming elements within each of the five strands, thus revealing the most significant impediments to optimal enterprise functioning. Such obstacles create drags on performance, impede growth potential, and compromise return on investment.
Once identified, a plan to address these challenges can be developed and implemented. When addressed, former impediments to enterprise performance become productive pathways toward long-term growth and profitability.
Rockefeller Consulting Group's Enterprise DNA Alignment Survey (EAS) identifies upstream misalignment problems in order to improve performance and gain better returns. Cost-effective and quick to implement, the EAS is designed to expose potential risk and identify gaps in alignment across the entire enterprise to include all stakeholder groups. Insights gleaned from the EAS will serve to accelerate revenue, expand market share, develop innovative new products, and maximize operational efficiencies.
Gap analytics applied to the data create a causal tree of conclusions - robust data sets that reveal macro and micro views of alignment and misalignment within and between the eDNA™ strands. The analysis illumines underperforming elements within each of the five strands, thus revealing the most significant impediments to optimal enterprise functioning. Such obstacles create drags on performance, impede growth potential, and compromise return on investment.
Once identified, a plan to address these challenges can be developed and implemented. When addressed, former impediments to enterprise performance become productive pathways toward long-term growth and profitability.
Rooted in the Enterprise DNA™ framework, the Enterprise Alignment Survey can be quickly deployed to identify any misalignments between a company's various stakeholder groups. Misalignments between the executive team, management, employees, customers and strategic partners are often inhibitors to a business being able to reach its full growth potential.
Underlying many of InsightCapitalists' processes and products is our disciplined process to uncover relevant, exploitable critical insights into the constituencies - internal and external - that impact the ultimate success of any enterprise.
Rooted in constituency insights derived from the 4SIGHT process, SPARQ is a platform for finding and attracting a community around common points of interest. Inherently dynamic and a mixture of published and user-generated content, SPARQ is both buzz worthy and easily distributed ("viral").
Often an early action point coming off an Enterprise DNA™ Analysis, eRevisioning is a collaborative effort between InsightCapitalists and key stakeholders in a company to share the assessment and findings of the Enterprise DNA™ Analysis with employees and other relevant constituencies. In addition, Enterprise Revisioning sets the stage for implementation of recommendations within the company. It is a reasoned approach to implementing and managing the outcomes of change.
Often an output of the Enterprise DNA™ Analysis, an Enterprise Narrative video is the embodiment of a company's vision, mission and recommended positioning in the marketplace. It captures both the logic and emotion through images, words and sound.
Designed to help diversified or widespread enterprises in the ongoing measurement and analysis of their marketing efforts, the Enterprise MAPS offering is directly tied to the company ledger associating granular financial accountability to every dollar of marketing expenditure across each division, branch, department, franchise, office or operating unit.
The CommCUBE framework is a planning tool for creating order from chaos of the current media landscape by aligning media, message (content) and market (target group) through a disciplined process centered on insights contextually rooted in a target constituency's worldview.
4SIGHT focuses on the sociological aspects of community building that span online and offline media. Central to the 4SIGHT approach is a belief that it is people, not technology, that determine the outcome of efforts to aggregate a community.
Every enterprise exists in an ecosystem comprised of numerous constituency groups. Inside the company these are shareholders, leaders, managers and employees. Outside they can consist of customers, strategic partners, local communities, regulators, government agencies and more. No single constituency operates in isolation and all have a direct connection to enterprise performance.
CAP6 aligns constituencies with business objectives by delivering a reasoned and efficient process that always begins with understanding your target. Inherently flexible, CAP6 can be used to examine a single constituency group or to organize numerous groups to interact in the interest of the company's business objectives.Designed with the realities of today's business climate in mind, the CAP6 process promises measurable results within the first 100 days of engagement. Whether you are a CEO looking to extract more value from your company, a private equity firm looking to increase performance in a new acquisition, or a management team trying to integrate after a recent merger - CAP6 can provide a roadmap to successfully increasing company performance through alignment.
Our entire array of products and process are informed by deep research and multi-disciplinary experience with the fundamental building blocks of business - something we call Enterprise DNA. Combined with a proven process for uncovering true insights which can be leveraged for benefit, we are able to deliver both a strategic framework and tactical planning, tools, resources and support to execute against the strategy.
Central to the InsightCapitalists approach is a belief that opposing viewpoints are the most efficient way to get to the core of a problem. All of our processes and products solicit contrarian input to validate or refute individual findings so that the best possible recommendations are provided.
Our array of products and processes are interrelated to provide a comprehensive system for uncovering insights, evaluating strategies, executing tactics and measuring the return on any initiative. Each process was also carefully engineered to operate independently to allow us to call upon only those tools relevant to the task at hand to solve a client's particular challenge.